Wise Owl Shopper Discounts


Vitaco Chooses Bauer To Launch Aussie Bodies’ New Product – B&T

Bauer Media has created an integrated campaign for nutrition company Vitaco after winning a competitive pitch against a global advertising agency.

Vitaco awarded Bauer the launch campaign for its new Aussie Bodies Lo-Carb Whip’d bar based on an insight that on average, one in four women feel guilty after eating chocolate.

Bauer’s Brand Xperience team led the successful pitch and generated the insight based on their research findings of things that women feel most guilty about.

Targeted at women aged 25 to 45 with busy and active lifestyles, the campaign has been designed to raise awareness for the Lo-Carb Whip’d bar variants and convert customers through trial.

The creative, which was produced by Bauer Creative Studios, centres around how Aussie Bodies Lo-Carb Whip’d bars give women one less thing to feel guilty about with a call to action, ‘Aussie women, it’s time to let go of some of the guilt’.

The campaign includes video, native content, social media and magazine creative, and will run across Bauer’s portfolio of premium and trusted brands. In addition, the bars have been reviewed on Bauer’s newly-launched product review website, TrialTeam.com.au[1].

Jane Waterhouse, general manager of commercial and innovation at Bauer Xcel Media, said: “Bauer has influential relationships with high-value audiences, and we are delighted to be able to create customers for Aussie Bodies by connecting their products with our audience.

“The decision to award Bauer this campaign over a larger and more established creative agency is testament to the talent, data and expertise we have in-house, and demonstrates the deep understanding we have of women and how to engage with them.”

Amy Huntley, marketing manager at Aussie Bodies, said the campaign is quite a departure from those Aussie Bodies has done in the past.

“However, the insights that Bauer uncovered are extremely powerful, and subsequently this messaging has become the central piece to an integrated campaign that includes video, social, digital, sampling, multi-level in-store activations and ambassador participation,” she said.


  1. ^ TrialTeam.com.au (www.bandt.com.au)

Se7enline MacBook Pro 13 Case 2016 Soft-Touch Plastic Hard Case Cover for New Macbook Pro 13-inch 2016 NEW Release with/without Touch Bar and Touch ID with Keyboard Cover Set, Crystal Clear – Bargain

Compatible with Apple New Macbook Pro 13 inch with/without Touch Bar Model A1706 / A1708 Release October 2016 ***Friendly Note: Please check the model on the bottom of your laptop before purchase.***

NOT Compatible with * New Apple Macbook Pro 15 with Touch Bar (A1707) * Old Macbook Pro 13″ (A1278) *Old Macbook Pro 13″ with Retina Display (A1502 / A1425) * Macbook Air 13″ (A1466 / A1369) * Macbook Air 11″ (A1465 / A1370) * Macbook 12″ with Retina Display (A1534) * Old Macbook Pro 15″ with Retina Display (A1398) * Old Macbook Pro 15″ (A1286)

Features *High quality frosted coating *Protects your Macbook from accidental hard knocks and scratches Fully access to all buttons and features *Plug your charger, cable or headset without removing the case *Simple clip-on/off design without the added risk of harming your laptop during application *It is a see through case, there is no Apple logo cut out on the case, transparency is different from color to color. *** Apple MacBook are registered trademarks of Apple, Inc. Products are Apple compatible and not endorsed by Apple, Inc.

Package Contains: Hard Shell Case for MacBook Silicone keyboard Cover Skin

100% Risk-Free Guaranteed Our seller warranty guarantees that your purchase is 100% risk-free. If for some reason your purchase doesn’t work,we will provide immediately Support. Se7enline is committed to 100% satisfaction of our customers. If you find any issue with the product, please feel free to email us. We will fulfill your request promptly, hassle-free.

  • Premium Quality Smooth Frosted Finish 2017 Hard Shell Case Fit for MacBook Pro 13 inch Model A1706, A1708 2016 Release; Fits both with/without Touch Bar and Touch ID version (Not Compatible with MacBook Pro launched before 2016)
  • Apple Logo Shine through the case Protect your MacBook against shock, scratch , dusty and other damage
  • Snap on design, easy on easy off and Plug your charger, cable or headset without removing the case
  • Air-follow through ventilation areas for heat release, Rubberized feet to keep your MacBook firmly in place
  • 2 in 1 Bunde with Premium Ultra-Thin Keyboard Cover: Protect your Macbook keyboard against spills and contaminates. Only fit for Europe Edition(the different between US Edition and Europe Edition is the Enter key,US Edition enter key is Rectangle,Europe Edition enter key is “7” )

View More: Sale Bargains

1 2 3 256
Recent Comments